Getting people through the door is pretty much the holy grail of any local boutique. It’s why they exist! So why not use every tool at your disposal—especially when it’s free. If you’re building or have built a loyal Facebook following, then let’s talk about Facebook Events. So why create a Facebook event? People love […]
If Jenny Murphy has learned anything in the 33 years she’s owned Sound Styles, it’s that building relationships—be it with customers, her team, or anyone else—is a long game and that the stamina and the will to keep doing it comes from respecting and treating people like family. In Jenny’s case, it all started with
Shop Talk | Sound Styles Read More »
Wondering where to put your energy and effort when it comes to Facebook? As the owner of an independent boutique your time is precious, so I’ve done some of the legwork to give you 5 habits you should cultivate to optimize engagement on your business Facebook page. Your posts should be a mix of 70%
5 Habits to Increase Facebook Engagement Read More »
By now, you’re probably in full personal-improvement mode with whatever resolutions you’ve made to do better and be better. Perhaps you’ve set some goals and picked a word to define your year. It’s all great momentum going into a new and fresh year. There is one word that will drive online marketing in 2019 and
Do More Video on Social. Here’s Why. Read More »
Every relationship needs maintenance, right? Why not develop the one you have with your audience? You customers! With constant change in lifestyles, events, society, fashion, and preferences, it’s important to keep a conversation flowing with your customers in order to ensure that you can not only understand them, but also anticipate their needs and preferences.
Getting to Know Your Audience Read More »
If you didn’t get a chance to see the email marketing video in our Facebook group, Haute Hub for Brick and Mortar retailers, you’re kinda missing out. Don’t worry – it’s on the hub for you to view at your leisure. There’s a lot of great, easily actionable items for you to do in order
The Art of Email Marketing Read More »
Ever wonder why more people aren’t seeing your gorgeous posts? Or how to get new people to see them? You’re not alone! In fact, 95% of social media users are keeping you company. If you want to join the 5% who statistically get 79% more engagement with their posts, there’s one simple thing you can
Do This One Thing to Get 79% More Engagement on Your Posts Read More »