The Art of Email Marketing

If you didn’t get a chance to see the email marketing video in our Facebook group, Haute Hub for Brick and Mortar retailers, you’re kinda missing out. Don’t worry – it’s on the hub for you to view at your leisure. There’s a lot of great, easily actionable items for you to do in order to scale-up your marketing efforts! And conveniently enough, my special guest, Yasmin Yamat, broke them down into 3 simple sections. If you don’t already know Yasmin, she is a marketing consultant I’ve been working with for years. She’s worked for companies like Lines Ballet, Stella […]

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List building

Build It and They Will Read

Having just hosted my first guest on the Haute Hub Happy Hour as part two of my email marketing arc, my thoughts went back to the previous HHHH when I talked about list building. After all, the strategies for creating great emails won’t do much without a great list to send them to! If you haven’t seen it yet, you can still check out the video on the hub. I talked about some ideas you can use in your emails, but, without doing a full transcript here, I wanted to emphasize two of the biggest points I made. First being […]

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Do This One Thing to Get 79% More Engagement on Your Posts

Ever wonder why more people aren’t seeing your gorgeous posts? Or how to get new people to see them? You’re not alone! In fact, 95% of social media users are keeping you company. If you want to join the 5% who statistically get 79% more engagement with their posts, there’s one simple thing you can do: attach a geographical tag (also known as a geo tag) to your post. A geo tag is such a simple thing to do. It will elevate your post in searches  and increase the visibility of your posts to people in your geographical area. When […]

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